Privacy Policy

Last updated: December 15, 2024

At Highlight Mix, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website or use our services.

1. Information We Collect

1.1 Personal Information

We may collect the following personal information from you:

• Name and contact information (email address, phone number)
• Business information (company name, position, industry)
• Communication preferences
• Any other information you voluntarily provide through our contact forms or communications

1.2 Automatically Collected Information

When you visit our website, we may automatically collect:

• IP address and location data
• Browser type and version
• Device information
• Pages visited and time spent on our website
• Referring website information

2. How We Use Your Information

We use your information for the following purposes:

• To respond to your inquiries and provide customer support
• To deliver our digital transformation services
• To send newsletters and marketing communications (with your consent)
• To improve our website and services
• To comply with legal obligations
• To detect and prevent fraud or security issues

3. Information Sharing and Disclosure

We do not sell, trade, or transfer your personal information to third parties, except in the following circumstances:

• With your explicit consent
• To trusted service providers who assist in operating our website and conducting business
• When required by law or to protect our rights and safety
• In connection with a business transaction (merger, acquisition, etc.)

4. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication procedures
• Employee training on data protection

5. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience. You can control cookie preferences through our cookie consent banner or your browser settings.

Types of Cookies We Use:

• Necessary Cookies: Essential for website functionality
• Analytical Cookies: Help us understand website usage and performance
• Marketing Cookies: Used to deliver relevant advertisements

6. Your Rights and Choices

Under Australian privacy laws, you have the following rights:

• Access to your personal information
• Correction of inaccurate or incomplete information
• Deletion of your personal information (where legally permissible)
• Restriction of processing activities
• Data portability
• Withdrawal of consent for marketing communications

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, or as required by law. Generally:

• Contact form submissions: 7 years
• Newsletter subscriptions: Until you unsubscribe
• Service-related information: Duration of engagement plus 7 years
• Website analytics: 26 months

8. International Data Transfers

Your information may be transferred to and processed in countries other than Australia. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy and applicable laws.

9. Children's Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children under 18.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

11. Updates to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date.

12. Contact Information

If you have any questions about this Privacy Policy or our data practices, please contact us:

13. Complaints

If you believe we have not handled your personal information in accordance with this Privacy Policy or Australian privacy laws, you may lodge a complaint with us or with the Office of the Australian Information Commissioner (OAIC).